UAE launches platform 'Amen' to keep a check on media

The UAE Media Council has launched the “Amen” digital platform to empower the public to monitor and share feedback on media content published in the UAE.

The platform will give the public a voice, flag concerns and share feedback on what they see in the media.

The aim is to make news and content in the UAE more open, balance and in line with the country’s values.

Council Chairman Abdulla bin Mohammed bin Butti Al Hamed said the initiative highlights how important communities are in shaping the country’s media. He said the UAE wants a media scene that reflects who its people are, supports creativity, and keeps pace with the nation’s ambitions.

"Content is a responsibility. It shapes society’s thinking, awareness, and attitudes, and reflects the nation’s image and standing. What we publish must elevate and benefit society, build positive awareness, and express our values, humanity, and national identity - which we proudly uphold," Al Hamed added.

“Society, in all its diversity, is a partner in building a responsible national media that fosters informed engagement and preserves credibility. This partnership supports the sustainable growth of media content in the UAE, reflecting our advanced leadership in promoting open dialogue.”

Secretary-General Mohammed Saeed Al Shehhi said "Amen" ties in with the “Year of Community” and gives people a direct way to help ensure media stays responsible, creative, and in tune with the UAE’s values.